1. Introduction
Welcome to Escape Ball. We are committed to protecting your privacy. This Privacy Policy explains what information is collected when you play Escape Ball, how it is used, and the choices you have regarding that information.
By downloading or playing Escape Ball, you agree to the practices described in this policy.
2. Information We Collect
Escape Ball itself does not collect or store any personally identifiable information. However, the third-party SDKs integrated into the game may collect certain data automatically.
2.1 Game Progress Data (Local Only)
The following data is stored locally on your device using Unity PlayerPrefs and is never transmitted to our servers:
- Current level progress
- Unlocked inventory items (balls, trails)
- Collected diamonds / in-game currency
- Vibration preference setting
2.2 Data Collected by Google AdMob
The game displays advertisements via Google AdMob. AdMob may automatically collect:
- Android Advertising ID (AAID)
- Device information (model, OS version, screen size)
- IP address (used for region-appropriate ad serving)
- Ad interaction data (impressions, clicks)
- Approximate location derived from IP address
2.3 Data Collected by Unity Analytics
The game uses Unity Gaming Services Analytics to understand gameplay patterns and improve the game. Unity Analytics may collect:
- A randomised device/player identifier (not linked to real-world identity)
- Gameplay events (e.g., level started, level completed)
- Device type, OS version, and platform
- Session duration and frequency
- Country / region (derived from IP address)
3. How We Use Information
| Data | Purpose |
|---|---|
| Local game progress | Save your level, inventory, and settings between play sessions |
| AdMob data | Serve relevant advertisements to support the free game |
| Unity Analytics data | Understand how players progress through levels, identify difficulty spikes, and improve gameplay balance |
4. Third-Party Services
Escape Ball integrates the following third-party SDKs. Each operates under its own privacy policy:
| Service | Provider | Purpose | Privacy Policy |
|---|---|---|---|
| Google AdMob | Google LLC | In-game advertising | policies.google.com/privacy |
| Unity Analytics | Unity Technologies | Gameplay analytics | unity.com/legal/privacy-policy |
| Unity Gaming Services | Unity Technologies | SDK infrastructure for analytics | unity.com/legal/privacy-policy |
5. Advertising & Ad Personalisation
Escape Ball shows the following types of advertisements via Google AdMob:
- Banner ads — displayed during gameplay
- Interstitial ads — full-screen ads shown between game states
- Rewarded ads — optional ads that reward the player with in-game items
- App open ads — shown when the app is launched or resumed
Ads may be personalised based on your advertising ID. You can opt out of personalised ads at any time:
- Android 12+: Settings → Google → Ads → Delete advertising ID
- Older Android: Settings → Google → Ads → Opt out of Ads Personalisation
6. Data Retention & Deletion
Local game data (progress, settings) is retained on your device until you clear the app data or uninstall the game.
You can delete it at any time via:
Android Settings → Apps → Escape Ball → Clear Data
Data collected by Google AdMob and Unity Analytics is subject to the respective providers' retention policies. To request deletion of Unity Analytics data, please visit: unity.com/legal/privacy-policy.
7. Children's Privacy
Escape Ball is designed as a general-audience game and is not directed at children under the age of 13 (or the applicable age in your country). We do not knowingly collect personal information from children.
If you are a parent or guardian and believe your child has provided personal information through the game, please contact us using the details below and we will take appropriate action.
8. Internet Permission
Escape Ball requests internet access solely for loading advertisements (AdMob) and sending gameplay analytics events (Unity Analytics). No financial or personally identifiable data entered or generated by the player is transmitted to our servers.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. Updates will be indicated by revising the "Effective Date" at the top of this page. We encourage you to review this policy periodically. Continued use of the game after changes are posted constitutes your acceptance of the updated policy.
10. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:
- Email: manoj.bm3001@gmail.com
- Game: Escape Ball